Jenn Shiffman
Senior Design Strategist, Institute for Healthcare Delivery Design Chicago
Great design doesn't implement itself. Designing for healthy futures requires clients who are motivated to move your ideas forward. How exactly do you help them do that?
There are decades of research on conversational techniques that unlock intrinsic motivation. The kind of motivation that you can't create but can help people discover within themselves. The kind that endures. You should be using this stuff!
This workshop will introduce core principles and skills for influencing clients to adopt your ideas with respect and dignity, inspired by evidence-based approaches such as Motivational Interviewing and Deep Canvassing. No manipulation. No arm twisting. Learn how to use your powers of influence for good, with examples and opportunities to practice.
Influence: Using Your Powers for Good
About Jenn
Jenn Schiffman is a human-centered design leader who helps organizations bridge the gap between user needs and organizational objectives. She leads advisory services at the Institute for Healthcare Delivery Design at University of Illinois Chicago (IHDD), which uses design and applied ethnography techniques to help government agencies and safety net healthcare systems create new programs and services, pilot new offerings, and drive meaningful change.